Twitter | The Perfect Christmas Ad
In november 2020, a twitter user called @danannmcaleer tweeted saying that at age seven he wrote the perfect christmas ad. 
He posted the story he wrote as a child, complete with illustrations, and tagged john lewis, inviting the retailer to use it for its 2021 campaign. 
John Lewis responded but didn't take him up on the offer, however we did it.


Hola!

I’m Diego. Executive Producer with more than 10 years of experience.

I love bringing bold creative ideas to life — with great craft and a smooth, collaborative process.

I’ve produced and overseen shoots across multiple countries — including Spain, Argentina, the UK, the US, and Mexico — for brands like Coca-Cola, Magnum, Netflix and Burger King.

I have a strong background in large-scale, high-production-value shoots and smaller run-and-gun projects, as well as crazy brand activations.
I’m currently based in Frankfurt with flexibility to work remotely or in a hybrid arrangement for positions based in and outside of Germany.
diego.baltazar.macias@gmail.com